10 Key Acquisitions Made By Deloitte In 2017

Deloitte made some key acquisitions in 2017. Those key acquisitions are summarized below.

Name of Firm AcquiredType of Company
Red PlanetInnovation Consulting
Day 1 SolutionsCloud Consulting
Web DecisionData Analysis
Strut DigitalCloud Consulting
Market GravityInnovation Consulting
InnowakeIT Automation
BMR AdvisorsTax Consulting
AcneCreative Ad Agency
BlabSocial Media Consulting
Well Placed CactusImmersive Experience Technology Firm

Red Planet (Innovation Consulting)

In Early 2017, Deloitte acquired a firm by the name of Red Planet in Ireland. Red planet was a innovation consultancy firm based out of Dublin, Ireland. Red planet seeks to bring an innovation mindset to start ups and corporate clients. This is a unique area for a big 4 accounting firm to get involved in as the big 4 are used to being seen as sleepy old companies. The big 4 also aren’t good at adopting new trends. They usually do things the way they’ve always been done in accounting, but acquiring an innovation consulting firm is a huge step for a big 4 firm.

Day 1 Solutions (Cloud consulting firm)

In March of 2017, Deloitte acquired a firm by the name of Day 1 solutions. Day 1 solutions was a cloud consulting firm. This means that they helped clients implement cloud solutions. The cloud consulting expertise that Day 1 has will help Deloitte enhance their brand as a digital transformation expert in the marketplace. With the acquisition, Deloitte will add 3,000 engineering jobs to their headcount. This acquisition was made out of the Deloitte US firm. Day 1 solutions is based out of McLean, Virginia.

Web Decisions LLC (Data Analysis)

In May of 2017, Deloitte announced that they were acquiring Web Decisions LLC. Web Decisions LLC was a company that used data to provide actionable insights to their clients. Web decisions LLC will become part of Deloitte Digital and more specifically will help enhance Deloitte’s CXV branding. Deloitte’s CXV solution helps marketers target key touchpoints for companies to interact with their customers.

Strut Digital (AWS Cloud Consulting Firm)

In May of 2017, Deloitte acquired a cloud consulting firm by the name of Strut Digital in Australia. Strut was a 25 person and will join the Deloitte Sydney office. Strut specializes in helping clients implement AWS Cloud services which is a growing business for the big 4 firms. Deloitte has acquired quite a few AWS firms to help with their alliance with Amazon Web Services.

Market Gravity (Innovative Solutions Consulting Firm)

Deloitte announced the acquisition of UK consulting firm, Market Gravity, in June of 2017. Market gravity helped their clients come up with innovative products and solutions for their customers. They helped clients in multiple sectors such as financial services, retail, energy, telecom and automobiles.

The team includes consultants, designers, marketers, insight specialists and entrepreneurs. This will really help Deloitte bolster their position as a lead consulting firm in the world.

Market Gravity has office locations in London, Edinburgh, New York and Toronto. In conjunction with Deloitte’s acquisition of Red Planet, you can see that Deloitte is really investing in innovation consulting firms across the world.

Innowake (Automated Consulting)

In June of 2017, Deloitte announced their acquisition of technology firm Innowake. Innowake is a German-based consulting firm. They try to help clients replace old code in their technology systems with automated solutions. This will become part of Deloitte’s Application Modernization service offering for clients.

Deloitte’s Application Modernization service seeks to update clients legacy technologies and IT infrastructure.

This is a really unique area for Deloitte to enter because it isn’t traditional consulting or accounting. Helping clients update IT infrastructure through automation is not a typical area for accounting firms to enter. Large accounting firms typically like to win engagements that require a large amount of man hours. If this firm does their job right, they won’t need many people. They will just run a program that helps Deloitte’s clients update their old code. I’m interested in seeing if Deloitte and the other big 4 firms continue to invest in this area.

BMR Advisors (Tax Merger)

In July of 2017, Deloitte announced that BMR Advisors would be merging with their Deloitte partnership in India. As part of the deal Deloitte will get more than 20 partners and 350 tax professionals. This was a big deal because all of the large accounting firms were bidding on BMR advisors.

BMR Advisors was the one of the top tax accounting firms in India. They were formed by some former Arthur Andersen partners after the collapse of Enron/Arthur Andersen in the early 2000’s, so the partners are no strangers to working in large accounting firms. This will help Deloitte build their market share in India especially after PwC has been banned from auditing in India for 2 years.

Innowake (Automated Consulting)

In June of 2017, Deloitte announced their acquisition of technology firm Innowake. Innowake is a German-based consulting firm. They try to help clients replace old code in their technology systems with automated solutions. This will become part of Deloitte’s Application Modernization service offering for clients.

Deloitte’s Application Modernization service seeks to update clients legacy technologies and IT infrastructure.

This is a really unique area for Deloitte to enter because it isn’t traditional consulting or accounting. Helping clients update IT infrastructure through automation is not a typical area for accounting firms to enter. Large accounting firms typically like to win engagements that require a large amount of man hours. If this firm does their job right, they won’t need many people. They will just run a program that helps Deloitte’s clients update their old code. I’m interested in seeing if Deloitte and the other big 4 firms continue to invest in this area.

Acne (Creative Ad agency)

In August of 2017, Deloitte acquired creative firm Acne. Acne is a European based firm and was founded in 1996. They offer creative, strategic, digital, film and photography services for many clients. Some clients they have served in the past include big names like IKEA, Telenor, Max, H&M and Spotify.

This is similar to Deloitte’s acquisition of Deloitte Heat in the U.S. As we’ve previously mentioned on our podcast and website, the big 4 accounting firms are large professional service firms which means that they are entering all kinds of fields that are tailored to corporate clients. Marketing and advertising are a huge part of corporation’s value chains these days as social media continues to take off. I would expect the acquisition of marketing and advertising firms to continue for Deloitte and the big 4.

Blab (Social Media Insights)

In August 2017, Deloitte announced acquisition of certain assets of Blab. The most interesting platform they acquired involves Blab’s social media intelligence platform. This is expected to help clients with understanding potential threats to their brand on social media. These threats include threats to a company’s brand or reputation.

It’s interesting to see an accounting firm tread into social media consulting. This is an interesting trend to keep an eye on, and it also goes to show that the big 4 have lots of opportunities for careers.

Well Placed Cactus (Virtual Reality Firm)

In December of 2017, Deloitte announced an acquisition of an Australian firm by the name of Well Placed Cactus. Well placed cactus is a pretty unique firm in that they provide immersive experiences and games for their clients. These include experiences that are in virtual reality and augmented reality. Well placed cactus includes a team of about 11 people that are technology based employees. They will be joining Deloitte Digital in Australia.

It is interesting to see the big 4 acquiring virtual reality and augmented reality firms. My guess is that Deloitte will utilize this firm to build solutions for clients to sell products, or Deloitte will use this to sell products to their clients. Think of attending a meeting in virtual reality as opposed to sitting in a boring conference room.

2018-03-04T02:16:02+00:00March 4th, 2018|Categories: Deloitte (Blog Posts about Deloitte)|0 Comments

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